Illi Water
A premium D2C water brand Shopify storefront, designed in Figma.
What we built.
Illi Water is a premium consumer brand we designed a complete Shopify storefront for, in Figma. The scope was design only, delivered in one week, covering homepage, product detail, and collection pages with a strong focus on usability and conversion. The design highlights product benefits, comparisons, and trust elements to support informed buying decisions, with a clean visual system that reflects quality and reliability, ready to build on Shopify.
- Conversion-led PDP
- Comparison tooling
- Trust and certification panels
- Shopify-ready Figma design
The outcome.
Real numbers from the live product, measured at launch and after 90 days.
Figma design for their Shopify store.
Homepage, PDP, collection, comparison.
Brand-aligned UI built for credibility.
Where founders got stuck.
The main challenge was presenting technical product information without overwhelming users, all within a fast one-week design turnaround. Building trust for first-time buyers through layout and content hierarchy was a key task. The design also needed to support easy product comparison while maintaining a premium look and translating cleanly onto Shopify.
How we shipped it.
Discover & scope
We ran a tight discovery sprint to pin the must-haves, kill the maybe-laters, and lock a dated build plan.
Design with intent
Figma flows, brand-aligned UI and clickable prototype validated with the founder before a single line of code.
Build & integrate
Senior engineers shipped the stack end-to-end, auth, payments, dashboards, integrations and a production deploy.
Launch & hand over
QA across devices, soft launch, then full code + IP transfer. Founder owns everything from day one.
Inside the product.
Built on what scales.
Production-grade tools we trust to run real businesses. Every layer transfers to you on launch.
Figma
AI
Photoshop
Shopify
ReactLet’s talk aboutwhat you need built.
Thirty minutes with a senior engineer. Bring the problem, the process around it, and we'll tell you how we'd scope the build.
No pitch, no pressure